Media billboards
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Media Billboards

If you’re one of the people who believes outdoor media and billboard advertising is outdated in our modern times, you might be wrong.  In fact, they’re still a very efficient and successful method of communicating advertising messages, especially in Puerto Rico.  As a matter of fact, the most successful companies around the globe use this within their advertising strategies.
advertising in puerto rico
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Puerto Rico Traffic

Puerto Rico has a population of just under 3.2-million people. For every 1,000 people, out of that population of 3.2-million, 614 own automobiles. The citizens of Puerto Rico rely heavily on automobiles, and this leads to traffic conditions…
billboard advertising puerto rico
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Outdoor Advertising

Billboard Media Group is one of Puerto Rico's top providers in outdoor advertising.
billboard advertising effectiveness
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Puerto Rico Billboards

Billboard advertising can be a great way to gain awareness for your business...
measuring billboard effectiveness
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Measuring Billboard Effectiveness

Depending on whom you ask, billboards conjure different images. Let’s agree for the purpose of this article that, when we talk about billboards, we are referring to those large outdoor structures we normally see along the interstate. Of…
effective advertising
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Why Is Billboard Advertising Important

Today, digital advertising is dominating all other forms of advertising, and it looks like that trend is only going to continue. Traditional advertising continues to remain an important aspect of the advertising landscape, though, and that’s…
what to expect when purchasing a billboard
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What to Expect from Billboard Advertising

In 1867, the first billboard was leased. This billboard was used to hold a large advertisement. Since then, billboards have become one of the most popular forms of advertising. They are unique with visual designs, large size, guaranteed audience,…
amazing billboard ads
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Amazing Billboard Ads

We are constantly bombarded by messages enticing us to buy something. Look at a website and the next thing that pops up is an array of ads for that item from competing companies. Open your e-mail and there are full-color, animated sales flyers…
how billboard advertising started
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History of Billboard Advertising

The first billboards were invented in the 1830s. They became a popular form of advertising in the 1860s. Then, as the 19th century came to a close, the proper format of a billboard was defined and their popularity skyrocketed. In the…
DEC Traffic Calculator Featured

DEC Calculator

A DEC calculator can be used to calculate the daily effective circulation or potential billboard exposure for an outdoor media installation in a given location. Please use our DEC Calculator below. Daily Effective Circulation Calculator [CP_CALCULATED_FIELDS…