Resting House Billboard Featured
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A Billboard Sleep Station for Tired Drivers

Outdoor advertising has the possibility to do a lot of different things. The primary purpose is to create awareness of brands to people who are out living their lives, but they’re capable of doing much more than just that. It may sound slightly…
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The Mosquito Killer Billboard

Humans have spent all of history protecting themselves from dangerous predators, but one specific animal brings fear into the hearts of people all over the globe. There are ways to fight back against this creature, but no one knows how to stop…
McDonalds Pick n Play
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McDonalds Pick n Play Billboard Game

From a young age, McDonald’s does a great job of pushing its image of a playful wonderland right into your head. That works pretty well, but eventually you grow up, and Ronald McDonald becomes less and less interesting as the years pass. But,…
Vehicle Recognition Billboards
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Vehicle Recognition Billboards

Do you notice billboards on the side of the road when you’re driving? Most people do, but they’re far more effective if they’re something you can relate to instead of a generic ad. However, this can be quite a challenge for advertisers…
Use Only What you Need
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Using Outdoor Media to Save the Planet

If you’ve ever visited the state of Colorado, you’ll know that it’s an extremely beautiful place. Unfortunately, if you were there in the summer, there’s a good chance that you encountered how dry it is. It may seem like lack of water…
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Mónica: Bringing Together an Island with Billboards

What an incredible week for Puerto Rico! Mónica Puig's victory over Angelique Kerber in the women's single tournament in Rio was the first Olympic gold medal for the island of Puerto Rico!!! We are so incredibly proud of Mónica and every…
XBOX Survival Billboard
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Survival Billboard

Video games are a fun concept for advertisers because of all the options they offer, and they often have some pretty high-tech solutions to get the attention of potential customers. But, they have started to stray away from simply advertising…
Advertising with Billboards
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Creating an Effective Billboard

Billboards are a great medium to use when you really want to get your message to your customers.  Some people think they’re outdated in an increasingly digital world, but there’s a reason they’re still going strong everywhere from Times…
Outdoor Media
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The Relationship Between Traditional and Digital Marketing

Shift in Marketing Techniques Over the last 50 years, the marketing game has changed drastically. It has closely followed developments in technology starting with print, then moving to radio, television, and now the Internet. With the unwavering…
British Airways Lookup
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A Billboard That Tracks Airplanes

In the case of a recent British Airways advertising campaign, the sky was literally the limit.  Through a mixture of old and new, they pushed the limits of billboard advertising to give the world something that had never quite been seen before. The…