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measure OOH advertising
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How to Measure OOH Advertising

Advertising is all around us – whether it’s in our homes, in our cars, and even outdoors. Over the years as technology has advanced, the effectiveness of advertising has only increased as results are easier to measure. We are able to pull…
types of outdoor advertising
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Types of Outdoor Advertising

Advertising has been around for centuries but has taken many different shapes and forms. Today, there are many different types of advertising available for businesses, including types of outdoor advertising. What is Outdoor Advertising? Business…
Billboard Advertising Effectiveness
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Billboard Advertising Effectiveness

Billboard advertising effectiveness has never been in question. That's one main reason we still see billboards even today, after being around for so long. With the emergence of social media advertising and other digital marketing trends,…
San Juan downtown
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Doing Business in Puerto Rico

It's more than just an island vacation destination. Puerto Rico offers a lot of good benefits, especially for United States citizens and businesses. Between the cost of living, tax rates, and other incentives, there are many good reasons for…
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14 Benefits of Billboard Advertising

Advertising on billboards has been around for decades and there is more than one reason that it's still an effective way of communicating your message, product, or brand. We've put together our top benefits of billboard advertising. What is…
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How Long Does a Billboard Stay Up?

Billboard advertising uses a large print advertisement to market a company, a brand, a product, a service, or a campaign. Billboards usually appear in high traffic areas in cities, along highways, on buses, or on building walls where they are…