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  • Days with exclusivity
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Billboards added to my list
Category Oil and Lubricant Products.
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Rules of engagement

Tips for better use of outdoor media

OOH Creative Rules

To get most impact we want you to know some rules you should take in account to design your billboards.

01
Keep it simple
Less that 7 words
Less than 3 elements
“quick burst of essential info”
02
Proper use of borders and cropping
Making an object larger than
life,will turns heads...
“quick burst of essential info”
03
Proper use of colors and contrast
04
Leverage key locations &
Seasons
05
Proper use of fonts
Needs to be readable from
variable distances
“quick burst of essential info”
Which one reads better?
Which one reads better?
Which one reads better?
Which one reads better?
Which one reads better?
Which one reads better?
Which one reads better?