Evolution of Outdoor Advertising Industry
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Evolution of Outdoor Advertising

Outdoor advertising isn't a new marketing method. In fact, it's been around since ancient times. The earliest outdoor advertising methods were chiseled on monuments in ancient cultures- including in Ancient Egypt! Hieroglyphics have been found…
Worlds Largest Billboard
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Largest Billboard in the World

It's been a big year for Ford, in more ways than one! In February, the vehicle company unveiled a record-breaking billboard in Madrid, Spain. The installation featured an advertisement for the new Ford EcoSport SUV, but that wasn't what made…
Which State Has the Most Billboards
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Which State Has the Most Billboards?

Have you ever wondered which state has the most billboards? A recent statistics report counts 341.61 thousand billboards in the United States between local, state roads and highways. The federal government tracks the number of billboards…
Grammar Mistakes in Advertising
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Grammar Mistakes in Advertising

It's true, grammar mistakes can happen anytime. Unfortunately, that includes when creating billboards and advertisements, too! Here are our favorite examples of marketing messages with mistakes that made it past the editors. Next time you're…
Digital Billboards vs Traditional Billboards
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Digital Billboards vs Traditional Billboards

With the changing technology behind billboard advertising options, potential advertisers have a tough choice ahead of them. Does it make more sense to invest in a prime spot on an LED digital billboard, or purchase a traditional static display?…
Great Outdoor Advertising
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Great Outdoor Advertising

Outdoor advertising offers a wealth of opportunity for innovation, inspiration and the use of nature itself to create an effective promotion. Billboards in particular offer lots of space and options to promote companies, products, and services…
Glad Advertisement Fresh Billboard
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A Fresh & Creative Glad Advertisement Billboard

It can be difficult to come up with unique and creative ideas for outdoor media ads as over time many of the ideas have been used.  The key to setting yourself apart is to think out side of the box - literally! You can see what I mean…
Billboard Design Inspiration
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Billboard Design Inspiration

Inspiration for effective marketing often comes from the most unexpected places, or fresh ways of looking at something. Even symbols one has seen their entire lives can take on a new meaning, or new technology can create ways to interact with…
Outdoor Advertising Ideas
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Outdoor Advertising Ideas

When done correctly outdoor advertising can be one of the most impactful forms of marketing there is. The right advertisement can act as a monument to your brand that exists in the physical space your clients live their lives in. Outdoor advertising…
Spotify 2018 Funny Ads
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Spotify Funny Billboard Ads

Billboards are a popular advertising medium because they’re a great way to get a simple message to a lot of people quickly and affordably. They can target people based on the location where they will be viewed, and they often have a captive…