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Advantages of Outdoor Advertising

.Advertising can be broken up into two main categories: outdoor advertising, also known as out-of-home (OOH) advertising, and in-home advertising. The two different types of advertising have drastically different media forms, such as billboards…
business district in puerto rico
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Business Opportunities in Puerto Rico

Puerto Rico has become a growing market for American businesses. In recent decades, technology has allowed for quicker trade and travel to and from the island. The beautiful Caribbean island draws tourists from around the world for its beautiful…
most expensive billboards
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Times Square Billboard Cost

Advertising is so much more than just the act of getting your product out in front of your customers' eyes - it's an art that balances psychology, sociology, and style. It's not only about promoting a product or service on a surface level. Your…
how are billboards put up
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How Are Billboards Put Up?

They dot the landscape along America’s busiest highways. Statista.com estimates that there were over three hundred and forty-three thousand billboards in the USA in 2020. Nearly ten thousand of them were digital. This number has been increasing…
Advertising with Billboards
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Effective Billboard Advertising

Billboards are a great medium to use when you really want to get your message to your customers.  Some people think they’re outdated in an increasingly digital world, but there’s a reason they’re still going strong. Everywhere from Times…
Billboard Advertising Effectiveness
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Billboard Advertising Effectiveness

Billboard advertising effectiveness has never been in question. That's one main reason we still see billboards even today, after being around for so long. With the emergence of social media advertising and other digital marketing trends,…