Entries by AdminBMedia

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Foods to Try in Puerto Rico

Our beautiful island of Puerto Rico boasts exquisite beaches and is home to a vibrant culture that includes upbeat music, people, and most importantly, exquisite cuisine. When visiting the island, prepare to fuel up on some of the most delicious dishes of Puerto Rico. Puerto Rican cuisine is extremely diverse and is influenced by West […]

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Reach vs Frequency

Gone are the days of swing-in-the-dark-with-a-dull-blade advertising — in this modern world, marketing strategies are highly refined, surgical operations, sharpened by the power of data sciences. By assessing vital metrics, we can accurately measure the impact a marketing strategy is likely to have or is having, allowing us to streamline our approach, reach more of […]

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Measuring Advertising Effectiveness

To a certain extent, advertising can be a trial and error process. Not all marketing campaigns start out great, right off the bat. Most successful strategies are built on little errors businesses weed out over time by measuring advertising effectiveness. What’s the Importance of Measuring Advertising Effectiveness? Sure, you can equate a sudden influx of […]

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Do I Need a Passport to Visit Puerto Rico?

If you are an American citizen considering visiting Puerto Rico, then you might often find yourself wondering if you require a passport to visit this island. Do I need a passport to visit Puerto Rico is something that many people debate. But, if you are actually considering a trip to the island, then this is […]

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Effective Billboard Advertising

Billboards are a great medium to use when you really want to get your message to your customers.  Some people think they’re outdated in an increasingly digital world, but there’s a reason they’re still going strong. Everywhere from Times Square to Puerto Rico, they work! However, there are a few key factors worth noting that […]

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Restaurant Billboard Ideas

No matter what industry you are in, you certainly know the importance of marketing and advertising. Effective advertising can help you stand out from the competition. There is perhaps no industry where this is more important than in the restaurant industry. With quite literally millions of options to choose from, people will be drawn to […]