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Creative strategy in Advertising
Being creative is essential in producing an effective and memorable advertisement. Consumers are bombarded with thousands of ads a day. These ads come from the radio, television, social media, and signage outside of the home. How can you make…
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If you have a business, advertising is the only way that you can gain public interest in your venture. All of your hard work needs to pay off, so advertising your business properly will help you to generate interest and allow thousands of people…
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What Does OOH Stand for in Advertising?
OOH-LA LA, outdoor advertising. Admit it – there have been some really great billboards that have made you stopped and look on. But OOH isn't just an expression, it's an acronym. So, what does OOH stand for in advertising? Let's dive in. What…