how to grow your audience
, , , ,

How To Grow Your Audience

Developing a strong audience for your business or creative project can be the key to success. Growing a base of loyal followers who understand and are interested in what you have to offer can mean the difference between stumbling along and achieving…
how to increase reach
, , , , , ,

How to Increase Reach

Companies use various marketing strategies to engage with customers and attract new clientele. Creating a marketing campaign requires creative thinking and risk-taking. It’s also important to quantify, analyze, and measure your results.  Reach…
San Juan downtown
, , ,

Doing Business in Puerto Rico

It's more than just an island vacation destination. Puerto Rico offers many benefits, especially for citizens and businesses of the United States. Between the cost of living, tax rates, and other incentives, there are many good reasons for…
are billboards worth it
, , , , , ,

Are Billboards Worth It?

Billboards are a popular form of outdoor advertising. They offer a large and visible platform for businesses to promote their products or services to a wide audience. They are also relatively inexpensive compared to other forms of advertising,…
analyze marketing data
, , , ,

Analyze Marketing Data

As a business owner, you are always looking for new ways to reach your target market and get your product or service in front of them. Outdoor advertising, such as billboards, is one effective way to do that. In building your billboard strategy,…
Creative Outdoor Advertising | OOH Advertising | bMedia Group
, , , , , , ,

Creative Outdoor Advertising

Creative outdoor advertising is something almost everyone is subjected to seeing on a daily basis. There's advertising on billboards, bus stop benches, etc. – it’s hard to miss. There’s a reason so many companies choose out-of-home advertising…
increase brand recognition
, , , , ,

Increase Brand Recognition

One of the most common goals any business has is to increase brand recognition and sales. While social media, events, and strategic partnerships encourage revenue growth, paid advertising is the best, most rapid way to get the word out about…
Media Selection Process | Media Planning and Strategy | bMedia
, , ,

Media Selection Process

Out-of-home advertising, also known as OOH, has stood the test of time as a reliable and powerful advertising medium. However, even the most beautifully designed billboard or poster won't sell your product or service if it is not carefully thought…
Increase Brand Awareness | What is OOH? | bMedia Group
, , , , , ,

Increase Brand Awareness

According to Forbes, most people are exposed to between 4,000 and 10,000 ads per day; there is a challenge for companies to cut through all the noise and make an impact on advertising. Today's business environment is overrun by competition;…
, , , , , ,

Outdoor Advertising Analysis

Billboards and other outdoor ads are some of the most effective and valuable advertising mediums businesses continue to utilize. Although many of us might only look at a billboard for a short period of time, they are still successful at grabbing…