what is outdoor media
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What Is Outdoor Advertising? Outdoor Media And OOH Explained

If you have ever looked up and noticed a billboard, an ad at a bus stop, or a message on a screen in a busy plaza, you have seen outdoor advertising in action. What is outdoor advertising in plain terms? It is advertising designed to reach people…
BMW vs Audi
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Audi vs BMW Billboard War: The Billboard Battle That Changed Outdoor Advertising

The Audi vs BMW billboard war is one of the clearest examples of how outdoor media can do more than “get seen.” It can create momentum. This wasn’t just two billboards competing for attention. It was a sequence of moves designed to trigger…