How Does Facebook Spend its Advertising Budget? Billboards.
Have you ever seen a billboard ad for Facebook and stopped to wonder why one of the top online advertising powers in the world invests
Evolution of Outdoor Advertising
Outdoor advertising isn’t a new marketing method. In fact, it’s been around since ancient times. The earliest outdoor advertising methods were chiseled on monuments in
Vintage Rum Ads from Puerto Rico
Puerto Rico is well known for being one of the finest producing islands of rum in the world. Combine that with that fact that alcohol
Largest Billboard in the World
It’s been a big year for Ford, in more ways than one! In February, the vehicle company unveiled a record-breaking billboard in Madrid, Spain. The
Which State Has the Most Billboards?
Have you ever wondered which state has the most billboards? A recent statistics report counts 341.61 thousand billboards in the United States between local, state
Grammar Mistakes in Advertising
It’s true, grammar mistakes can happen anytime. Unfortunately, that includes when creating billboards and advertisements, too! Here are our favorite examples of marketing messages with mistakes
Digital Billboards vs Traditional Billboards
With the changing technology behind billboard advertising options, potential advertisers have a tough choice ahead of them. Does it make more sense to invest in
A Fresh & Creative Glad Advertisement Billboard
It can be difficult to come up with unique and creative ideas for outdoor media ads as over time many of the ideas have been used. The key to
Billboard Design Inspiration
Inspiration for effective marketing often comes from the most unexpected places, or fresh ways of looking at something. Even symbols one has seen their entire
bMedia Acquires Lamar’s Billboard Assets in Puerto Rico
Lamar Advertising, one of the largest outdoor advertising companies with just under 350,000 displays in both the USA and Canada, have sold all their Puerto
Outdoor Advertising Ideas
When done correctly outdoor advertising can be one of the most impactful forms of marketing there is. The right advertisement can act as a monument
Spotify Funny Billboard Ads
Billboards are a popular advertising medium because they’re a great way to get a simple message to a lot of people quickly and affordably. They
Billboard Technology
It is a common misconception held by many people that billboards are an “outdated” and “old school” form of advertisement. Oftentimes television ads, websites, or
Toyota Billboard – A Climbable Billboard
A good advertisement is not just about pushing a product- it’s about solving a problem. After all, at the core of strong businesses is the
Snickers Billboard
Billboards aren’t always used to continue a previous ad campaign, but it can be a great idea. Also, billboards don’t usually insult or scare the
The Best Dental Billboard Advertising Ideas
Everyone needs a dentist at some point in their lives. That being said no matter where you live, odds are there are a large number
The Best 3D Billboards
Especially in our era of digital media, advertisements which utilizes real-life 3D space are often overlooked by creative agencies. Billboards offer advantages and freedom that
15 Most Creative Billboard Ads
Anyone who’s ever driven down the highway can tell you that not all outdoor media is created equally. Some fail to stand out, most are
Funny Billboard Mistakes
Outdoor media has always been an industry filled with creativity. We live in a world where most people witness thousands of advertisements every single day,
A Billboard of Coupons from Burts Bees
In October of 2012, personal care products company Burt’s Bees created a unique interactive billboard campaign for their new Intense Hydration line. The billboard is
Using Magic in Billboards
Advertising is often thought of as pretty straightforward, and it can be tempting to follow boring formulas to try to get your message across to