{"id":1078,"date":"2018-06-07T09:15:31","date_gmt":"2018-06-07T09:15:31","guid":{"rendered":"http:\/\/billboards.bmediagroup.com\/?p=658"},"modified":"2018-06-07T09:15:31","modified_gmt":"2018-06-07T09:15:31","slug":"glad-advertisement-billboard","status":"publish","type":"post","link":"https:\/\/www.bmediagroup.com\/news\/glad-advertisement-billboard\/","title":{"rendered":"A Fresh & Creative Glad Advertisement Billboard"},"content":{"rendered":"

It\u00a0can be\u00a0difficult to come up with\u00a0unique and creative ideas for outdoor media ads<\/a> as over time many of the\u00a0ideas have been used. \u00a0The key to setting yourself apart is\u00a0to think out side of the box – literally!<\/p>\n

You can see what I mean by taking a look at\u00a0these 15 creative billboard ads<\/a>. These savvy marketing professionals didn’t let\u00a0the boxed-boundaries\u00a0of a\u00a0billboard canvas dictate\u00a0their service or product’s message. However, just envisioning\u00a0something different won’t\u00a0always lead to\u00a0success. \u00a0To create a truly successful\u00a0and exceptional billboard you must first think of\u00a0your product\/service and\u00a0what need it fills.<\/p>\n

This understanding of the message will be the foundation \u00a0you need to build some very\u00a0innovative ideas on. I have found no better example of a “fresh” take on billboard marketing that promotes the product’s message then in this Glad advertisement for their outdoor billboard campaign!<\/p>\n

Glad Fresh Billboard Advertisement<\/h3>\n

\"Glad<\/p>\n

In this Glad advertisement campaign, the company uses its own product to show how much fresher it can keep your fruit then it would be\u00a0without using Glad. It quite literally spells it out for you! This merger of creativity aligning with the purpose of the product creates for a truly outstanding outdoor media campaign.<\/p>\n

Actually showing the use of a product for all the public to see is a great way to demonstrate it’s value and this Glad advertisement does a great job of doing that. They also chose a product that’s common and can be used by almost anyone so their billboard appeals to a wide audience. The ad needs little or no explanation behind it which is another key to a successful billboard ad, simplicity. People who see a billboard only have a few seconds to take in the message you are trying to portray so it’s crucial to get he message across in a quick and memorable way.<\/p>\n

While these types of ads are undoubtedly very successful, not all of us have the ingenuity, resources, space\u00a0or\u00a0\u00a0wherewithal to complete such a marketing feat as the ones mentioned above. However to be successful, you don’t always have to break the mold. Even some simple creative properties can get you started to move you down tracks to a very successful and engaging billboard campaign!<\/p>\n

The Fresh vs Rotten Glad Billboard Ad<\/h3>\n